{"id":16536,"date":"2023-11-10T19:39:01","date_gmt":"2023-11-10T16:39:01","guid":{"rendered":"https:\/\/powersoft365.com\/blog\/%ce%bc%ce%b7-%ce%ba%ce%b1%cf%84%ce%b7%ce%b3%ce%bf%cf%81%ce%b9%ce%bf%cf%80%ce%bf%ce%b9%ce%b7%ce%bc%ce%ad%ce%bd%ce%bf\/malekkos-ai-and-big-data-are-changing-e-commerce\/"},"modified":"2023-11-22T19:12:47","modified_gmt":"2023-11-22T16:12:47","slug":"malekkos-ai-and-big-data-are-changing-e-commerce","status":"publish","type":"post","link":"https:\/\/powersoft365.com\/el\/blog\/articles\/malekkos-ai-and-big-data-are-changing-e-commerce\/","title":{"rendered":"Malekkos: &#8216;AI and big data are changing e-commerce&#8217;"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"16536\" class=\"elementor elementor-16536 elementor-16529\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3b90fe0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3b90fe0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-347bfaf\" data-id=\"347bfaf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8097c79 elementor-widget elementor-widget-heading\" data-id=\"8097c79\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Malekkos: 'AI and big data are changing e-commerce'\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-873c2d8 elementor-widget elementor-widget-text-editor\" data-id=\"873c2d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-block-key=\"j5mvt\"><b>&#8220;AI is one of the most significant changes in e-commerce,&#8221; George Malekkos, CEO &amp; Software Innovation Architect of Powersoft has suggested.<\/b><\/p><p data-block-key=\"9m6ua\">Powersoft is one of the largest business software development company\u2019s in Cyprus and Malekkos also expressed the belief that big data plays an important role in creating personalised experiences.<\/p><p data-block-key=\"al9i8\">&#8220;It all comes down to the consumer experience,&#8221; Malekkos explained, addressing the 15th e-Commerce Conference in Nicosia.<\/p><p data-block-key=\"4sqdt\">Big data plays an important role in creating personalized experiences, he also said at the 2 November event, pointing out that tools can leverage data through which they can predict each consumer&#8217;s preferences.<\/p><p data-block-key=\"7ct2h\">In his greeting, the CEO also spoke about Black Friday, describing it as a &#8220;golden opportunity&#8221; for e-shops and physical stores to acquire new customers. As for reward programmes, Malekkos praised their importance, saying that 70% of people belonged to at least one.<\/p><p data-block-key=\"cs7ul\">He said that e-shops are strengthened by AI, through which marketing can be personalised towards presenting customers with personalized propositions after studying their data.<\/p><p data-block-key=\"7mduv\">Among the points Malekkos presented during his greeting was that AI can personalise the customer&#8217;s experience. &#8220;It&#8217;s one of the most important changes in e-commerce,&#8221; he stressed.<\/p><p data-block-key=\"5ne3h\">The E-Commerce Conference is an institution for e-Commerce in Cyprus, as all the latest international trends in E-Commerce are presented there, along with interesting case studies from Cyprus and the rest of the world.<\/p><p data-block-key=\"52jsk\">Online shopping is now one of the most basic consumer practices as the use of technology has become an integral part of our lives. The future of e-Commerce and the benefits it can provide to a business are being examined in the context of the 15th E-Commerce Conference which, once again, managed to gather the top professionals in the sector.<\/p><p data-block-key=\"52jsk\">Source: <a href=\"https:\/\/www.cbn.com.cy\/article\/2023\/11\/2\/740702\/malekkos-ai-and-big-data-are-changing-e-commerce\/\">CBN<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Malekkos: &#8216;AI and big data are changing e-commerce&#8217; &#8220;AI is one of the most significant changes in e-commerce,&#8221; George Malekkos, CEO &amp; Software Innovation Architect of Powersoft has suggested. Powersoft is one of the largest business software development company\u2019s in Cyprus and Malekkos also expressed the belief that big data plays an important role in&#8230;<\/p>\n","protected":false},"author":5,"featured_media":16531,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71],"tags":[],"class_list":["post-16536","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Malekkos: &#039;AI and big data are changing e-commerce&#039; - Powersoft365<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/powersoft365.com\/el\/blog\/articles\/malekkos-ai-and-big-data-are-changing-e-commerce\/\" \/>\n<meta property=\"og:locale\" content=\"el_GR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Malekkos: &#039;AI and big data are changing e-commerce&#039; - Powersoft365\" \/>\n<meta property=\"og:description\" content=\"Malekkos: &#8216;AI and big data are changing e-commerce&#8217; &#8220;AI is one of the most significant changes in e-commerce,&#8221; George Malekkos, CEO &amp; Software Innovation Architect of Powersoft has suggested. Powersoft is one of the largest business software development company\u2019s in Cyprus and Malekkos also expressed the belief that big data plays an important role in...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/powersoft365.com\/el\/blog\/articles\/malekkos-ai-and-big-data-are-changing-e-commerce\/\" \/>\n<meta property=\"og:site_name\" content=\"Powersoft365\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-10T16:39:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-22T16:12:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/powersoft365.com\/wp-content\/uploads\/2023\/11\/Collage_Maker-02-Nov-2023-09-37-AM-7195.width-.width-750.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Filios\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u03a3\u03c5\u03bd\u03c4\u03ac\u03c7\u03b8\u03b7\u03ba\u03b5 \u03b1\u03c0\u03cc\" \/>\n\t<meta name=\"twitter:data1\" content=\"Filios\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u0395\u03ba\u03c4\u03b9\u03bc\u03ce\u03bc\u03b5\u03bd\u03bf\u03c2 \u03c7\u03c1\u03cc\u03bd\u03bf\u03c2 \u03b1\u03bd\u03ac\u03b3\u03bd\u03c9\u03c3\u03b7\u03c2\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 \u03bb\u03b5\u03c0\u03c4\u03ac\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/powersoft365.com\/el\/blog\/articles\/malekkos-ai-and-big-data-are-changing-e-commerce\/\",\"url\":\"https:\/\/powersoft365.com\/el\/blog\/articles\/malekkos-ai-and-big-data-are-changing-e-commerce\/\",\"name\":\"Malekkos: 'AI and big data are changing e-commerce' - 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